Choice Hotels International 67th Owner & Franchisee Convention Concludes, Setting the Roadmap For Franchisee Growth Through 2023 and Beyond

Choice Hotels International, Inc.(NYSE: CHH) concluded its 67 th Annual Convention in Las Vegas recently with brand-new brand name statements, award acknowledgment for leading hotels in Choice’s worldwide portfolio, and a clear vision for ongoing development and success in the year ahead– showing Choice’s method of reinforcing its whole system with brand-new hotels getting in and reinvesting in the visitor experience following its acquisition of Radisson Hotels Americas.

The three-day occasion had almost 6,000 hotel owners, basic supervisors and Choice partners in presence and consisted of a complete schedule of more than 85 instructional and brand name sessions in addition to 275 supplier displays. Developed to empower franchisee success and utilize the worth of the Choice system, these chances provided Choice’s owners with concepts and techniques to assist accelerate their service development and raise the visitor experience.

” At our 67 th Annual Convention, we commemorated our shared success with countless Choice franchisees, analyzed essential travel market patterns, and exposed our strategies to take advantage of them and keep the momentum going,” stated Pat Pacious, president and president, Choice Hotels International. “We’re influenced by the methods these business owners bank on themselves, and we are devoted to being by their side as we continue to interfere with the market together.”

Over the course of Convention, a number of brand names revealed brand-new customer-centric efforts to enhance the general visitor experience, consisting of:

  • Country Inn & & Suitesrevealed the launch of a space revitalize offered for pre-order in late June. Final touches to the raised style are still in progress as the group works to guarantee a cost-neutral offering. This brand-new style has actually been curated to include advanced surfaces and subtle color accents. The style will provide a contemporary, advanced visual while likewise stimulating a sensation of heat.
  • Comfort presented a pilot program for 2 possible facilities, releasing in choose hotels this summertime. The very first feature is top quality postcards that show the special character of surrounding regional neighborhoods, created to assist organization tourists remain gotten in touch with their households while on the roadway. The 2nd feature is a scrumptious reward that draws motivation from Comfort’s well-known breakfast waffles– the Stroopwaffle cookie.
  • Choice Hotels debuted a midscale “Premium Kitchen in a Box” for short-term hotels to transform into MainStay Suites Choice acknowledged the supply imbalance that exists in today’s prolonged stay market and rapidly dealt with engineers, designers, and designers to discover a method to change a normal short-term guestroom into a complete prolonged stay suite with a kitchen area. This concept originated from the “Kitchen in a Box” style that was presented for Suburban Studios throughout Spring 2022, enabling franchisees to rapidly and quickly transform practically any short-term hotel into the economy extended stay sector.
  • Sleep Inn debuted the brand name’s next-generation model, anticipated to be finished and presented by the end of 2023. Developers got a sneak-peek of what they can anticipate from the modern-day, design-forward model that consists of broadened wellness offerings; updated guestrooms; open and airy lobbies; brand-new and enhanced breakfast locations; and designated outside areas.

In addition to the brand name statements shared at Convention, Choice granted its Premier Awards and Best of Choice Awards winners. The awards– the business’s most desirable honors– acknowledge the leading hotels in Choice’s portfolio of more than 7,500 homes.

  • Mark DeRose & & Jim Stilwell (Premier Developer): ServiceStar Capital Management and their local advancement partners– Genesis Development Team, RREAF Holdings, RimRock Companies, DeBartolo-Pursuit, TRU Development, KT Development, and Posh Properties– are dedicated to broadening their existing portfolio of Woodspring & & Everhome residential or commercial properties.
  • Bruce Rahmani (Premier Legacy): Bruce is among the biggest owners within the Choice community and presently owns 28 hotels with flags under the Comfort, Quality, Sleep, Mainstay, Clarion, and Radisson brand names.
  • Charles & & Sharon Helm (Premier Hotelier): As the very first Clarion Pointe franchisees, Charles & & Sharon and the group accept and cultivate a remarkable service culture.

Like the Premier winners, the very best of Choice award receivers were picked for their shown dedication to exceptional visitor service and functional quality. One hotel was picked from each Choice brand name sector in the business’s domestic and worldwide portfolio.

Below is the complete list of 2023 award winners:

For more details, or to make your appointment at any of these acclaimed hotels, check out


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